Let Patients See the Big Picture

by | Aug 23, 2007 | General

Often the only difference between patient acceptance of a single crown and acceptance of a full quadrant restoration is the extra couple of minutes it takes to snap a digital photo of the quadrant and let the patient choose the final result or “look” they want. Engage your patient in a conversation about the options available to minimize return trips while maximizing their time in the chair.

Often patients are more concerned about time or appearance than they are about money. The ‘after’ photo of a quadrant of aesthetically restored teeth creates a wow factor that your beautiful crown flanked by dark or discolored restorations just can’t match. You’ll be doing your patients a great service.

Service Recovery

by | Aug 8, 2007 | Practice Leadership

You’ve probably heard the old adage that a happy customer tells two friends but an unhappy customer will tell ten. We’re all human and sometimes despite all your efforts things will not go smoothly in the office. Be prepared to turn those frowns upside down by having gift cards on hand to show how serious you are about your commitment to great service. A gift card for a coffee or book shop will have patients feeling understood and appreciated. In a time when health care can be so impersonal, set your practice apart as one that cares.